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Business English Writing Skills

Professionals who work in sales, marketing, administration or customer service will find this course especially useful. The focus will be on improving writing skills for clear and effective emails, proposals and reports. Outline Genres of business writing – emails, proposals, reports etc. The 7Cs of quality business writing Planning your correspondence Structure, layout and style Register – formal and informal ... Read More »

Business Planning for Managers

The Business Planning for Managers course covers business planning concepts and their importance, along with an understanding of how to structure a business plan, how to evaluate business opportunities, how to assess the possibilities of the business idea while also assessing individual needs, and building the related sub-plans that any good business plan should include. Outline Business planning basics  Market research ... Read More »

Business Planning Tools

This course will enable participants to be aware of, and apply, core business models and frameworks within their institution. They will also be able to apply business models to improve overall performance in their respective departments or teams. Outline Applied business matrices Industry context Key success factors (KSF) Risk management McKinsey’s 7S model Competitive advantage VRIO model The iceberg model ... Read More »

Communicating Assertively

This course enables participants to get their point across in an effective manner when dealing with clients as well as colleagues. Participants will be provided with the skills that enable them to create win-win situations through the development of communication skills. At the end of this course learners will be more clear and confident even when dealing with challenging situations. ... Read More »

Conflict Management

This course enables participants to understand why conflict occurs, different ways of how to manage conflict and why conflict can be healthy. Outline Positive effects of conflict A suggested approach to resolve conflict Handling difficult conversations Recommended Background The course is recommended for professionals working in a team. Course Format A 3-hour course that will include a presentation together with ... Read More »

Creativity & Problem Solving

The Creativity and Problem Solving course provides you with an overview of the different methods and tools available for generating ideas and solving problems. The working of the brain and what helps or hinders creativity is discussed. At least three techniques are presented in detail and tested on practical problems during the session. Recommended Background This Creativity and Problem Solving ... Read More »

Customer Care – Front Office Skills

The Customer Care – Front Office Skills course enables participants to identify and understand customers’ needs and exceed their expectations in different applicable scenarios, be it face to face, via email, or over the phone. Outline First image Internal and external customers Communication skills Listening skills Recommended Background The Customer Care – Front Office Skills is aimed at people who ... Read More »

Customer Care skills for Client-Facing teams

This course enables participants to identify and understand customers’ needs and exceed their expectations in different applicable scenarios, be it face to face, via email, or over the phone. Outline The importance of projecting a good first image Working with both internal and external customers Tools to improve communication skills Developing sound listening skills and building awareness Recommended Background This course is aimed ... Read More »

Customer Care

Participants will be able to develop and refresh their skills to be more effective in their roles with clients, be it face to face, via email, or over the phone. This course enables participants to identify and understand customers’ needs and exceed their expectations in different applicable scenarios. Outline Internal and external customers Communication skills Listening skills and questioning techniques ... Read More »

Data-Driven Marketing

The course will equip participants with the essential knowledge and skills needed to plan, implement and monitor effective digital marketing campaigns by using the latest digital tools and social media platforms. Outline Assessing the current situation – market analysis with a focus on market segmentation Different messages for different markets Social Media Strategies Social Media marketing (Facebook, YouTube, Instagram, Twitter, ... Read More »